Privacy-first data as a growth engine: OneTrust + Snowflake in action

Data governance and marketing performance go hand in hand. Join us to learn how OneTrust and Snowflake help businesses integrate consent and preference management into their data strategy and unlock compliant personalization at scale. Discover how this partnership enables privacy-first marketers to activate trusted data across every channel, reduce compliance risk, and improve campaign ROI. We’ll share actionable strategies for embedding consent into your CDP, orchestrating data flows seamlessly, and why Snowflake’s Modern Marketing Data Stack Report named OneTrust as the market leader in consent management.